Museu de Marketing e Propaganda em Tóquio
Exbitions & Events
* Admission free
It is a great pleasure for us to present the 4th D&AD exhibition, co-hosting with the D&AD non-profit organization in the UK. The D&AD Awards are one of the most coveted global advertising awards with a history of nearly half a century. These awards have been recognizing and celebrating outstanding work that shows innovative and original creativity which opens up to the next generation of creativity. The organization has been also contributing to the education of young people who will play major roles in the creative industry of tomorrow.
|This permanent exhibition gives visitors a panoramic view of the history of advertising in Japan. The exhibit is divided into seven sections covering the late Edo period to the present, under the theme of “Society and Advertising”, showcasing the ADMT’s collections related to each section. On the wall opposite this exhibition, there is a collage of popular products, newspapers and magazines, titled “Society, Life and Culture of the 20th Century”. By comparing the permanent collection with this modern advertising collage, visitors can better gain understanding of the relationship between society and advertising.|